Arkoffiti Blog

  • Home
    Home This is where you can find all the blog posts throughout the site.
  • Categories
    Categories Displays a list of categories from this blog.
  • Tags
    Tags Displays a list of tags that have been used in the blog.
  • Bloggers
    Bloggers Search for your favorite blogger from this site.
  • Team Blogs
    Team Blogs Find your favorite team blogs here.
  • Login
    Login Login form
Blog posts tagged in rendering
How Do Architecture and Real Estate Marketing Benefit Each Other?

In the world of real estate development, the architect and developer/agent play complementary roles--even if they don't always see eye-to-eye.  In fact, it is their different perspectives that provide for a mutually-beneficial relationship.  This benefit is no more evident than in marketing, where the developer/agent seeks to capture the attention of a potential client, often accomplished with architectural renderings.  These life-life images allow the client to see into the future.  But as stated in the article linked below, "More important than the beautiful images at the end of the marketing brochure, though, is the up-front collaboration between the architect and the agent."

This collaborative approach is the foundation of Arkos Design's philosophy, where we believe that the most successful projects are the result of working together with empathy for one another's perspective.  An example from a current project is the rendering above, which was created for the new Courtyard homes at the Townes at Kamm Island Park in Mishawaka, Indiana.  This image is the result of a collaborative design process and is now being used in the real estate marketing for the townhomes.

...
 

 enriching lives through purposeful and innovative design